You heard about the greatness of Inbound Marketing, dived in head first, signed up for Google Analytics, and now you’re wondering, "Am I getting...
Continue reading →Writing For the Web Part 2: Be Authentic
In 2010, I wrote Writing For the Web: Using the Correct Voice. Everything in that article is still relevant, so I recommend reading it. Since 2010,...
Continue reading →Download the Complete SEO Checklist for Beginners
This checklist includes tips, resources, and a checklist for designing a keyword strategy, improving your meta titles and descriptions, and working with on-page optimization. It is designed to get your blog and web content further up on the search engine results food chain!
5 Steps to Web Success: A CWS Case Study
In an earlier blog post, we showed the process that our graphic designer, Sarah Link, underwent as she re-created Main Street Dental Clinic’s...
Continue reading →CWS Infographic: The Psychology of Font Type
It may be hard to believe that a font choice could evoke an idea, feeling or emotion just by viewing it. But it can.
Continue reading →3 Easy Ways to Spy on Your Competition
I’ve always been a big fan of cooperation over competition. Most competition only exists in the minds of the competitors, not their customers. For...
Continue reading →5 Statistics: Mobilegeddon’s Effect on Non-Optimized Web
Mobilegeddon has been running full-force since April 23rd, 2015, and CWS team member PJ Calkins has been busy studying its impact on website...
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