Recently, I sat down with Tracy Lauritzen, CWS, Inc Marketing Strategist, to discuss how to create a successful marketing plan. She provided...
Continue reading →Inbound Marketing Basics - Summary
If you want to know the best way to grow your business online, the answer is inbound marketing. While the primary concept is easy—attract your ideal...
Continue reading →Download the Complete SEO Checklist for Beginners
This checklist includes tips, resources, and a checklist for designing a keyword strategy, improving your meta titles and descriptions, and working with on-page optimization. It is designed to get your blog and web content further up on the search engine results food chain!
Inbound Marketing Basics: Driving Traffic
Without traffic to your website, and especially your blog, there’s no point to even having a website. The only reason you spent all of that time and...
Continue reading →Confirmed: Update to Google AdWords Pushed Live
A few weeks ago, Google advertisers were shocked to learn about a change to how Google ads dramatic new look to desktop search. Google confirmed with...
Continue reading →Inbound Marketing Basics: Email Marketing
Email marketing is the final step in your inbound marketing efforts. (Well, almost. The final step is hopefully a sale.) All of your inbound...
Continue reading →Inbound Marketing Basics: Lead Magnets
In our last article in this series, Inbound Marketing Basics: Landing Pages, you learned how to encourage your ideal customer to exchange their...
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