Is Your Company Being Social?

I signed up for Facebook my freshman year of college. When I did, never did I think that a website college students were using for clever status updates and funny (sometime terribly thought out) photo albums could have such a massive potential for marketing a business. But here we are, just 8 years since Facebook launched and I doubt you’ll find a marketer that still believes this whole Facebook thing is just as much of a fad as fanny packs.

Just listening to Facebook statistics can be a little mind boggling. For instance there are over 800 million users. There are more than 900 million objects that people interact with including business pages, groups, events, etc. And 1 out of every 8 minutes online is spent on Facebook!

That being said, I challenge you to ask yourself, “Is my company being social?” Social media marketing can seem like a daunting task if you don’t know where to start. Thus, as former Marketing & Social Media intern and newly appointed Marketing & Social Media Strategist (they’re still calling me Jonny the Intern) I would like to help with those first steps into social media marketing.

I personally recommend that your first step be getting to know social media. How to use it, where to use it, why use it. Over the upcoming months we will be presenting a 4 part YouTube series on social media marketing. We started the first video with the king of social media: Facebook.

Watch the video below then head over to the CWS Facebook page to let us know what you think or ask a question on our wall.

http://www.youtube.com/watch?v=KEWLy4TJspw&t=6s